Entries by sellosphere

Thinkertoys – Michael Michalko

Just the other day I was trying to tell my team that there can be no more that is unsurmountable. And then as if someone somewhere was trying to make a point, I was gifted a copy of Thinkertoys by Michael Michalko. The book says that if you can manage to find two solutions to […]

Why has AI become so important for HR?

You would obviously know that patience levels have waned in today’s day and age. People and more so millennials now are more disposed towards goods and services that are highly responsive. Studies have even revealed that about 22% of the younger workforce, expect a response in less than 10 minutes after reaching out to a […]

What leads to the Entrepreneurial Spirit?

Having worked up, close and personal with loads of entrepreneurs, we know every entrepreneur has a different story about why he or she decided to start a business. Some have always dreamt of being their boss and others come up with ideas while working for someone else and decide to take the entrepreneurial leap. Before […]

How can you better your email open rates?

Despite working towards gathering knowledge about the industry average open rates, you really can’t set a truly realistic goal for your email open rates without bench marking your current results! Though number crunching, data and figures may not present a very pretty picture for the creative ones in marketing, that’s one of the most important […]

How is B2B marketing getting transformed?

B2B sales are not what they were half a decade back, it is definitely on the verge of a revolution. There are a number of trends completely redefining what it will take to be a market leader over the next few years. What was effective some years ago has already lost its sheen or is […]